Besoft meet Microbo, Oh…hang on a minute…
Some significant news concerning Windows Live and social networking this evening. Undeterred by Live Spaces’ failure to become a recognised leading social networking platform Microsoft seem to have decided that if you can’t beat ’em, join ALL of ’em. Following on from the now old news that Live Messenger users can converse with Yahoo Messenger users Microsoft have announced that Bebo users will now be able to meet ‘n’ greet on the world’s most widely used IM network as well. Clearly Microsoft are beating the interoperability drum rather than trying to beat Facebook/MySpace/bebo/etc… at their own game by building a social walled garden of their own. I suspect Microsoft will be hoping that all of these social networks are eventually pressured into signing on the Windows Live dotted line thus making Windows live the epicentre of social networking interconnectivity – the like of which Plaxo long to be.
Reuters were first to break the news so read about it here: http://investing.reuters.co.uk/news/articleinvesting.aspx?type=allBreakingNews&storyID=2007-08-20T223015Z_01_N20298481_RTRIDST_0_MICROSOFT-BEBO.XML&pageNumber=0&imageid=&cap=&sz=13&WTModLoc=InvArt-C1-ArticlePage2 I suspect there’ll be some excited announcements coming out of Microsoft about this tomorrow.
My fiance is a heavy user of Bebo so I’ll try and get her take on these changes as and when they happen.